How This Works
From the CEO Perspective
Are You Hiring “A” Players for your Sales Team?
What if the bottom quarter of your sales team could produce as much or more revenue than the top quarter? What would that do for your company?
What would happen if you replaced the bottom quarter of your sales team with “A” players that get consistent over the top results?
When I talk to CEOs about this issue and ask these questions, they often give me these excuses (because that’s what they are, excuses):
Belief vs Reality
In the interview they blew us away! They are gonna really kill it! But they don't. Is it us?
You aren’t assessing them properly. Salespeople, especially ones that have had many sales jobs are professional interviewers. They know what to say and how to say it so you will be completely impressed and blown away by how much “potential” they have. We are blinded by their charisma and charm! You need a non-subjective sales assessment to help give you additional tools to get out of the emotion, the falling in love, and get to the heart of what this person is about.
You are getting fooled into thinking they are A players when interviewing them. They aren't and by the time you figure it out, you are often too invested.
We recommend using the benchmark and assessments for your existing team. Why? Because if you are not seeing success across the entire team, wouldn’t you want to know why? What you can do? How to coach them or is it worth it to?